We are on a mission to inspire more people to enjoy nature’s restorative benefits more often.
At Zorali we believe that reconnecting with nature stirs the human spirit within us all. Exploring outside and having fun with friends unlocks deeper connections to self, to one another, and to the natural world. And quality time in nature’s wilds is elemental to a happy and healthy life.
Inspired by nature’s calm. Made for exploring its wilds.
As a community of outdoorsists ourselves, everything we do is about empowering people to get out there, have fun, and feel the benefits of time spent in nature. We do this three ways:
Gear:
Functional clothing and equipment that suits a variety of skill levels and activities – tried and tested on ourselves, before it hits our shelves.
Inspiration:
Videos, interviews, trail tips, and everyday stories of restoration and connection that can happen just outside your door.
Community:
At our Zorali Outdoor Club hikes, meetups and events, we bring people together and make connections with our community of like-minded nature-nuts.
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We are intentionally Zorali
Our welcoming vibes, thoughtful, highly functional gear, listening ears, playful details (and dad jokes) is the stuff that makes us deliberately, unmistakably Zoralian. So no one mistakes us for anyone else.
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We do outdoors differently
We start every task with a simple question: how will this inspire people enjoy time and find renewal in nature? So we’re kind of like an outdoor brand, but what we’re selling is far more important than gear.
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We share the path respectfully
Via loving & direct communications with workmates, suppliers & our wondrously diverse community. By celebrating our successes, flipping setbacks into opportunities, plenty of ‘on-yas’ & hi-fives. We even share our trail mix.
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We grow together
As a small team we go ‘all-in’ on everything. Collaborating to jam out solutions. Opening doors for feedback, input & new ways of doing. Sharing a spirit of generosity & showing up each day open to the potential it brings.
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We take the long way
We trust our inner-voices & values, but always take the time to contemplate the flow-on effects of the things we do & create. Preferably while sipping tea from a thermos, sitting beneath trees.
Culture
A love of people and nature
And a united purpose to inspire others to feel the benefits of spending more time outside.
A burning desire to get out there
On the beaches, bike tracks and mountain trails, grinning wildly — after work, on weekends, whenever we can.
Memorable experiences outside
At our community events, plus monthly nature breaks, and bi-annual hiking/camping adventures together.
Come say ‘Hi’ at our Coolum, Queensland warehouse, or our next Zorali Outdoor Club meetup, hike or event.
We know Zorali people when we see them, because we all share so much in common.
Community
Welcome to a 70,000+ strong community of outdoorsists from over 80 countries
The Zorali community is a supportive ecosystem of outdoorsists of all abilities. Star-gazing, loop-tracking, camp-firing weekenders. Cliff-dangling, camel-packing, singlet-wearing adventurers. We’re here for the people who want to get outside, any way they can.
We’d love for you to join us, out here in this giant playground where all paths meet. Oh, and we can actually make that happen. Ready?
Our campfire is open. Bring your ’mallows.
Get Outdoors With Us
We believe that time shared in nature’s wilds is where our greatest human stories begin. Since our very first Zorali Outdoor Club meetup at Victoria’s You Yangs in 2019, we’ve been sharing trails, and tales, all around Australia.
The Zorali Outdoor Club
Join The ClubHave fun in nature
With our community of outdoors-loving folk, in an inclusive, welcoming and joyous environment.
Share stories and restorative experiences
With others, outside, in some of our favourite natural environments Australia-wide.
Connect with like-minded people
Of all walks of life, backgrounds and abilities, exploring diverse Australian landscapes, while unlocking awe, wonderment and renewal in the process.
Our products
Functional gear for life outdoors.
Our design mantra is simple: before we ask you to use it, we take the time to test and refine it first. What can we say? As lifelong hikers, campers and outdoorsists ourselves, it’s the perfect excuse for us to get out there.
Our Impact
Faith in the future, and a fire in our gut.
Protecting our business means protecting our planet first. We can’t have one without the other – and, call us greedy, but we really love them both.
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+Trees planted with products sold
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%products made with recycled or organic fibers
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%products using biodegradable packaging
With nature as our inspiration, we focus our efforts on keeping it calm and wild in the following ways…
- Choosing materials responsibly
- Ensuring a clean and ethical supply chain
- Measuring and offsetting carbon on every product
- Planting trees in highly-degraded environments
- Holding ourselves to account alongside a community of like-minded businesses
What to know more about our path to positive planetary impact?
Our Journey So Far
Zorali started with Cam & Elise — Planet Earth’s most curious pupils.
That was in 2018 on a rugged beach in Victoria, Australia. And we’ve been exploring new territory ever since. Now based at Coolum on the Sunshine Coast of Queensland, Australia, we’ve picked up some fellow adventurers along the way. Together, we’re sharing the path — empowering people to get out there, have fun, and feel the benefits of being in nature.
You’ll find us in tents, under trees, layered up, wherever the journey calls.
What’s around the corner? Who knows. But as long as there are corners to explore, we’ll keep asking. With the open road as our guide, the future is unlimited. The one thing we know for sure: we’ll never lose our Aussie twang, no matter how far the journey takes us.
A dream, a calling, a journey, and a rain-dance to remember...
In 2018, we struck out on our path to empower more people to enjoy nature’s restorative benefits. Looking back we’re proud to have traversed the rockfalls, watched sunrises from summits, and danced in the rain. Here are some of our milestones so far…
FAQs
What does Zorali mean?
Short answer: Fearless & Full of Life (we made it up by blending two ancient words that mean exactly that)
Longer answer: We wanted a word that captured the feeling of freedom and rejuvenation that time in nature can bring. That encapsulated how stepping outside nurtures us inside. And how the natural world is there for everyone to explore, welcoming all-comers to breathe it all in and experience the fullness of life without fear or limitations. For recreation, for restoration.
In English, that word didn’t exist. So we blended two ancient words that translate to: Fearless & Full of Life. Something we aspire to every day.
What does the Zorali logo represent?
Our logo, a mountain range under the sun, is emblematic of the journey. An invitation to step outside and hit refresh in nature. Ups, downs and flats. Follow the sun or feel its warmth on your back. There is no end goal — restoration begins with that first step.